Teaching


As a dedicated educator in the field of digital leadership and marketing technology, I have been involved in various teaching roles across different academic institutions. My teaching portfolio highlights my commitment to providing high-quality education in executive excellence. Below is an overview of my teaching activities.


University of Applied Sciences of Business Administration Zurich HWZ

Graduate Courses:
– AI in Marketing (Autumn 2026 – Present)

Continuing Education:
– CAS Strategic Marketing (starting Spring 2027)

Executive Education:
– Executive MBA Digital Leadership (Spring 2026 – Present)

ZHAW School of Management and Law

Undergraduate Courses:
– Online Marketing: The Challenge (Autumn 2021 – Autumn 2024)
– Digital Marketing Project Management (Autumn 2023 – Autumn 2024)

Graduate Courses:
– Digital Marketing & Online PR (Spring 2020 – Spring 2025)
– Content Marketing (Autumn 2024)

Continuing Education:
– CAS Advanced Digital Marketing (Spring 2019 – Spring 2025)
– CAS Content Marketing (Starting Autumn 2024)

Thesis Supervision:
>40 BSc theses
>20 MSc theses
>20 MAS theses

FHGR University of Applied Sciences of the Grisons

Undergraduate Courses:
– Smart Targeting (Autumn 2019 – Autumn 2023)
– Marketing for Digital Business Management (twice annually from Spring 2022 – Spring 2024)

Thesis Supervision:
>10 BSc theses


My teaching philosophy is centered around fostering critical thinking, practical application of theoretical concepts, and keeping abreast of the latest industry trends and technological advancements. Through these courses, I aim to equip students with the necessary skills and knowledge to excel in the rapidly evolving digital marketing landscape.

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